Scenario Planning & Strategy

 
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Matt Ranen

Much of my expertise comes from nine years as a leader at Global Business Network (GBN), the pioneering scenario consultancy that helped elevate the field of scenario planning worldwide. At GBN, and its parent firm, Monitor Group, I designed and led customized client engagements across a range of industries, globally, and served as an instructor in scenario planning methodology for both public and private courses. While at GBN, I developed new elements of the scenario methodology to connect it to strategy, innovation and risk management decision tools.

In addition to my consultancy work, I have over eleven years of work in product management and new product development at a variety of technology and media companies--including start ups--where I’ve helped define and launch new-to-the-world products and services. My industry experience provides a practical foundation for connecting the broad issues explored in scenario work to tangible client decisions and solutions. This perspective is further enhanced by my roles as Program Director for the Conference Board’s Strategy Executives Council and Guest Speaker on scenario planning and strategy for the Kellogg School of Management’s Executive Education program.

I live in the San Francisco Bay Area and work globally.

Education:

MBA from Northwestern's Kellogg School of Management

B.A. in applied math from Harvard University.

See my LinkedIn page for more details.

 
 

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